Event planners have a reputation of being highly-organized, very keen to details and being effortlessly put together. In a way, those qualities do ring a bell with event planners. However, it’s not an easy feat and actually requires a rad combination of creativity, skill and science.
To be a highly efficient event planner, it is worth noting that there needs to be a constant effort in balancing creativity, skill and science. One simply cannot be creative but have no knack in organizing or multitasking. On the other hand, an event planner cannot also be purely organized or have the knack to bring it all together without having a single ounce of creativity. At the end of the day, popular and seasoned event planners have on thing in common – efficiency.
No Space for Inefficiency
Inefficient individuals have no space in the event planning business. In fact, inefficiency is expected to be the downfall of an event planning team rather than lack of creative ideas. Creativity can be learned or discovered, but inefficiency is a hard flaw to get rid off.
Network All You Can
Another important thing to remember to be an efficient event planner is to always look for opportunities to network with everybody. Doing menial tasks like going to the grocery store, getting laundry, getting Chinese take out – all these are opportunities to market one’s event planning business.
Humans are inclined to celebrate almost any significant life events – wedding, engagement, baby shower, golden anniversary, etc. That’s why it’s very important to touch base with strangers who may turn out to be potential clients. And what’s even better, clients who are happy and satisfied with an event planner’s work usually end up being repeat or loyal clients for whatever occasions their family might have in the future.